{"id":253982,"date":"2021-12-10T07:53:06","date_gmt":"2021-12-10T07:53:06","guid":{"rendered":"https:\/\/antods.com\/?p=253982"},"modified":"2021-12-10T07:54:50","modified_gmt":"2021-12-10T07:54:50","slug":"email-marketing-la-gi-7-loi-ich-ma-email-marketing","status":"publish","type":"post","link":"https:\/\/antods.com\/vi\/email-marketing-la-gi-7-loi-ich-ma-email-marketing\/","title":{"rendered":"EMAIL MARKETING L\u00c0 G\u00cc? 7 L\u1ee2I \u00cdCH M\u00c0 EMAIL MARKETING MANG L\u1ea0I"},"content":{"rendered":"
Email marketing l\u00e0 s\u1eed d\u1ee5ng email \u0111\u1ec3 ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u1edbi m\u1ed9t lu\u1ed3ng truy\u1ec1n th\u00f4ng ti\u1ebfp th\u1ecb th\u00edch h\u1ee3p. Th\u00f4ng qua vi\u1ec7c chia s\u1ebb th\u00f4ng tin h\u1eefu \u00edch v\u00e0 l\u00e0m s\u00e2u s\u1eafc th\u00eam m\u1ed1i quan h\u1ec7, b\u1ea1n c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y doanh s\u1ed1.<\/span><\/p>\n \u0110\u00e2y l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c marketing tr\u1ef1c ti\u1ebfp, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 marketing tr\u1ef1c ti\u1ebfp qua th\u01b0 (direct mail) nh\u01b0ng marketing qua email hi\u1ec7u qu\u1ea3 h\u01a1n nhi\u1ec1u b\u1edfi t\u1ed1c \u0111\u1ed9 nhanh ch\u00f3ng tr\u00ean internet v\u00e0 chi ph\u00ed th\u1ea5p h\u01a1n. Th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng v\u00ec ho\u00e0n to\u00e0n kh\u00f4ng s\u1eed d\u1ee5ng gi\u1ea5y t\u1edd.<\/span><\/p>\n Nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 tham gia danh s\u00e1ch email c\u1ee7a b\u1ea1n. B\u1ea1n s\u1ebd g\u1eedi \u0111\u1ebfn h\u1ecd nh\u1eefng l\u1eddi khuy\u00ean gi\u00e1 tr\u1ecb, c\u1eadp nh\u1eadt tin t\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, cung c\u1ea5p cho h\u1ecd phi\u1ebfu gi\u1ea3m gi\u00e1, khuy\u1ebfn ngh\u1ecb cho h\u1ecd nh\u1eefng s\u1ea3n ph\u1ea9m t\u01b0\u01a1ng t\u1ef1,\u2026 nh\u1eb1m k\u1ebft n\u1ed1i v\u00e0 nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/span><\/p>\n N\u1ebfu th\u00f4ng qua email, b\u1ea1n \u0111ang thuy\u1ebft ph\u1ee5c ai \u0111\u00f3 h\u00e0nh \u0111\u1ed9ng, \u0111\u00f3 l\u00e0 email marketing.<\/span><\/p>\n Kh\u00e1c v\u1edbi c\u00e1c email c\u00e1 nh\u00e2n trong c\u00f4ng vi\u1ec7c v\u00e0 giao ti\u1ebfp h\u00e0ng ng\u00e0y, Email Marketing th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1eedi v\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn v\u1edbi c\u00e1c th\u00f4ng s\u1ed1 quan tr\u1ecdng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 chi\u1ebfn d\u1ecbch. B\u1edfi v\u1eady th\u00f4ng th\u01b0\u1eddng c\u00f3 4 ch\u1ee9c n\u0103ng c\u01a1 b\u1ea3n c\u1ee7a email marketing nh\u01b0 sau:<\/span><\/p>\n Qu\u1ea3n l\u00fd danh s\u00e1ch email: Email marketing s\u1ebd gi\u00fap qu\u1ea3n l\u00fd danh s\u00e1ch email r\u00f5 r\u00e0ng v\u00e0 c\u1ee5 th\u1ec3. Ph\u00e2n lo\u1ea1i theo gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, c\u00f4ng vi\u1ec7c\u2026hay \u0111\u1ecba l\u00fd, ngu\u1ed3n g\u1ed1c.<\/span><\/p>\n Theo d\u00f5i, b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch: C\u00e1c b\u1ea1n s\u1ebd bi\u1ebft \u0111\u01b0\u1ee3c t\u1ec9 l\u1ec7 email v\u00e0o inbox, t\u1ec9 l\u1ec7 m\u1edf email, t\u1ec9 l\u1ec7 click v\u00e0 t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i. Theo d\u00f5i chi ti\u1ebft t\u1ec9 l\u1ec7 t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n T\u1ef1 \u0111\u1ed9ng h\u00f3a chi\u1ebfn d\u1ecbch: B\u1ea1n c\u00f3 th\u1ec3 l\u00ean chi\u1ebfn d\u1ecbch, \u0111\u1eb7t l\u1ecbch g\u1eedi email. Sau \u0111\u00f3 email s\u1ebd \u0111\u01b0\u1ee3c t\u1ef1 \u0111\u1ed9ng g\u1eedi \u0111i nhanh ch\u00f3ng v\u00e0 ch\u00ednh x\u00e1c.<\/span><\/p>\n C\u00e1c m\u1eabu email \u0111a d\u1ea1ng: R\u1ea5t nhi\u1ec1u c\u00e1c template chuy\u00ean nghi\u1ec7p, \u0111a d\u1ea1ng cho b\u1ea1n l\u1ef1a ch\u1ecdn. Gi\u00fap gi\u1ea3m thi\u1ec3u th\u1eddi gian trong vi\u1ec7c vi\u1ebft n\u1ed9i dung.<\/span><\/p>\n Lo\u1ea1i email marketing \u0111\u01b0\u1ee3c doanh nghi\u1ec7p s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn nh\u1ea5t, gi\u00fap t\u0103ng ho\u1ea1t \u0111\u1ed9ng giao d\u1ecbch bu\u00f4n b\u00e1n v\u00e0 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nhanh ch\u00f3ng. \u0110\u1ed3ng th\u1eddi, th\u00f4ng qua h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb n\u00e0y s\u1ebd gi\u00fap doanh nghi\u1ec7p t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 ph\u00e1t tri\u1ec3n doanh thu b\u1ec1n v\u1eefng trong t\u01b0\u01a1ng lai.<\/span><\/p>\n X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u l\u00e0 c\u00f4ng vi\u1ec7c quan tr\u1ecdng m\u00e0 doanh nghi\u1ec7p lu\u00f4n ch\u00fa tr\u1ecdng quan t\u00e2m v\u00e0 \u0111\u1ea7u t\u01b0 d\u00e0i h\u1ea1n \u0111\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng tr\u1edf n\u00ean trung th\u00e0nh v\u1edbi s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. V\u00ec th\u1ebf, n\u1ed9i dung trong email marketing c\u1ea7n cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng th\u00f4ng tin h\u1eefu \u00edch c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p nh\u01b0 th\u00f4ng b\u00e1o v\u1ec1 c\u00e1c k\u1ef3 ngh\u1ec9, l\u1eddi ch\u00fac sinh nh\u1eadt, th\u01b0 c\u1ea3m \u01a1n, c\u1eadp nh\u1eadt hi\u1ec7n tr\u1ea1ng c\u1ee7a c\u00f4ng ty, l\u1eddi khuy\u00ean v\u00e0 t\u01b0 v\u1ea5n,…<\/span><\/p>\n Email n\u00e0y \u0111\u1ec3 thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a c\u00e1c kh\u00e1ch h\u00e0ng t\u1eeb l\u00e2u kh\u00f4ng quan t\u00e2m t\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p. V\u1edbi lo\u1ea1i h\u00ecnh email n\u00e0y c\u00f3 th\u1ec3 t\u1ec9 l\u1ec7 quay l\u1ea1i kh\u00e1 th\u1ea5p nh\u01b0ng n\u00f3 v\u1eabn \u0111\u1ea1t hi\u1ec7u qu\u1ea3 nh\u1ea5t \u0111\u1ecbnh.<\/span><\/p>\n B\u1edfi v\u1eady \u0111\u1ec3 c\u00f3 th\u1ec3 mang l\u1ea1i hi\u1ec7u qu\u1ea3 mong mu\u1ed1n, doanh nghi\u1ec7p c\u1ea7n l\u00ean n\u1ed9i dung h\u1ea5p d\u1eabn d\u00e0nh ri\u00eang cho ng\u01b0\u1eddi nh\u1eadn email nh\u01b0: qu\u00e0 t\u1eb7ng, mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n,.. hay c\u00e1c \u01b0u \u0111\u00e3i gi\u1ea3m gi\u00e1. \u0110i\u1ec1u n\u00e0y gi\u00fap kh\u00e1ch h\u00e0ng c\u00f3 h\u1ee9ng th\u00fa h\u01a1n v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0 quay tr\u1edf l\u1ea1i mua h\u00e0ng.<\/span><\/p>\n Lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o Email chia s\u1ebb th\u00f4ng tin nh\u1eb1m h\u01b0\u1edbng \u0111\u1ebfn d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau khi mua s\u1ea3n ph\u1ea9m. Gi\u00fap duy tr\u00ec l\u00f2ng trung th\u00e0nh th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ea3m b\u1ea3o trong t\u01b0\u01a1ng lai h\u1ecd s\u1ebd truy c\u1eadp l\u1ea1i website c\u1ee7a b\u1ea1n.<\/span><\/p>\n Email \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n giao ti\u1ebfp \u0111\u00edch th\u1ef1c gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng, n\u01a1i m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb chuy\u00ean nghi\u1ec7p s\u1ebd t\u1ea1o ra m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c email marketing \u0111\u01b0\u1ee3c l\u00ean k\u1ebf ho\u1ea1ch t\u1ed1t \u0111\u1ec3 t\u1ea1o ra kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho doanh nghi\u1ec7p.<\/span><\/p>\n M\u1ed9t quy tr\u00ecnh v\u1edbi nh\u1eefng l\u1eddi khuy\u00ean, \u01b0u \u0111\u00e3i, c\u1eadp nh\u1eadt b\u1ea3n tin v\u00e0 c\u00e1c lo\u1ea1i chi\u1ebfn d\u1ecbch kh\u00e1c cho ph\u00e9p b\u1ea1n nu\u00f4i d\u01b0\u1ee1ng t\u1eebng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd danh s\u00e1ch c\u1ee7a m\u00ecnh b\u1eb1ng \u0111\u00fang th\u00f4ng \u0111i\u1ec7p v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m. Cu\u1ed1i c\u00f9ng chuy\u1ec3n t\u1eebng ng\u01b0\u1eddi qua ph\u1ec5u (funnel) c\u1ee7a b\u1ea1n \u0111\u1ec3 tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng<\/span><\/p>\n R\u00f5 r\u00e0ng, m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng c\u1ee7a c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb l\u00e0 bi\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng tr\u1ea3 ti\u1ec1n.<\/span><\/p>\n N\u1ebfu ng\u00e2n s\u00e1ch marketing c\u1ee7a b\u1ea1n eo h\u1eb9p, b\u1ea1n s\u1ebd quan t\u00e2m \u0111\u1ebfn nh\u1eefng c\u00e1ch ti\u1ebfp th\u1ecb c\u00f3 chi ph\u00ed th\u1ea5p \u0111\u1ec3 qu\u1ea3ng b\u00e1 doanh nghi\u1ec7p.<\/span><\/p>\n b\u1edfi c\u00f3 l\u1ebd s\u1ebd kh\u00f4ng c\u00f3 k\u00eanh ti\u1ebfp th\u1ecb n\u00e0o t\u1ed1t h\u01a1n email marketing \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y. Email marketing gi\u00fap x\u00e1c \u0111\u1ecbnh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1ed1t h\u01a1n, b\u1ea1n c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u00ednh c\u00e1 nh\u00e2n h\u00f3a, t\u1eadn d\u1ee5ng h\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ea1o n\u00ean n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng.\u00a0<\/span><\/p>\n Thay v\u00ec s\u1eed d\u1ee5ng email marketing nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 bi\u1ec7t l\u1eadp, c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng h\u01a1n nhi\u1ec1u n\u1ebfu b\u1ea1n t\u00edch h\u1ee3p \u0111\u00fang c\u00e1ch email marketing v\u00e0o c\u00e0ng nhi\u1ec1u k\u00eanh c\u00e0ng t\u1ed1t.<\/span><\/p>\n Email marketing l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 th\u1ec3 hi\u1ec7n n\u1ed9i dung thuy\u1ebft ph\u1ee5c v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y b\u1edfi nh\u1eefng ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh \u0111\u00fang l\u00fac.Ch\u1ec9 c\u1ea7n b\u1ea1n cung c\u1ea5p n\u1ed9i dung ph\u00f9 h\u1ee3p v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t \u0111\u1ebfn \u0111\u00fang c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong danh s\u00e1ch email, b\u1ea1n s\u1ebd s\u1edbm th\u1ea5y t\u1ed1c \u0111\u1ed9 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a chu k\u1ef3 b\u00e1n h\u00e0ng.<\/span><\/p>\n \u0110\u1ec3 th\u1ef1c hi\u1ec7n m\u1ed9t chi\u1ebfn d\u1ecbch Email Marketing hi\u1ec7u qu\u1ea3, b\u1ea1n c\u1ea7n th\u1ef1c hi\u1ec7n t\u1ed1t c\u00e1c b\u01b0\u1edbc sau:<\/span><\/p>\n B\u01b0\u1edbc 1: X\u00e2y d\u1ef1ng danh s\u00e1ch kh\u00e1ch h\u00e0ng ch\u1ea5t l\u01b0\u1ee3ng<\/strong><\/p>\n X\u00e2y d\u1ef1ng m\u1ed9t danh s\u00e1ch data kh\u00e1ch h\u00e0ng ch\u1ea5t l\u01b0\u1ee3ng l\u00e0 \u0111i\u1ec1u ki\u1ec7n ti\u00ean quy\u1ebft n\u1ebfu b\u1ea1n mu\u1ed1n c\u00f3 m\u1ed9t chi\u1ebfn d\u1ecbch Marketing th\u00e0nh c\u00f4ng, hi\u1ec7u qu\u1ea3<\/span><\/p>\n B\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp data Email ch\u1ea5t l\u01b0\u1ee3ng b\u1eb1ng c\u00e1ch: T\u1ea1o form \u0111\u0103ng k\u00fd Subscribe Email tr\u00ean website, Ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook thu th\u1eadp subscribe Email qua form \u0111\u0103ng k\u00fd hay t\u1ea1o event\/minigame thu th\u1eadp Email tr\u00ean c\u00e1c k\u00eanh ch\u00ednh th\u1ee9c: Website, Fanpage…\u00a0<\/span><\/p>\n B\u01b0\u1edbc 2: X\u00e2y d\u1ef1ng n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u kh\u00e1ch h\u00e0ng<\/strong><\/p>\n \u0110\u1ea7u ti\u00ean, ph\u00e2n lo\u1ea1i c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng theo ti\u00eau ch\u00ed nh\u01b0: kh\u00e1ch h\u00e0ng m\u1edbi, kh\u00e1ch h\u00e0ng \u0111\u00e3 mua s\u1ea3n ph\u1ea9m, kh\u00e1ch h\u00e0ng \u0111ang c\u00f3 nhu c\u1ea7u t\u00ecm hi\u1ec3u v\u1ec1 s\u1ea3n ph\u1ea9m, kh\u00e1ch h\u00e0ng l\u00e2u d\u00e0i\u2026X\u00e2y d\u1ef1ng c\u00e1c h\u00ecnh th\u1ee9c n\u1ed9i dung ti\u1ebfp th\u1ecb ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng t\u1ea1o d\u1ef1ng ni\u1ec1m tin v\u00e0 gia t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i hi\u1ec7u qu\u1ea3.<\/span><\/p>\n B\u01b0\u1edbc 3: Thi\u1ebft k\u1ebf Template ph\u00f9 h\u1ee3p, t\u1ed1i \u01b0u<\/strong><\/p>\n M\u1eabu Template t\u1ed1i \u01b0u cho doanh nghi\u1ec7p v\u1eabn ph\u1ea3i \u0111\u00e1p \u1ee9ng c\u00e1c nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n c\u1ee7a m\u1ed9t Email th\u00f4ng th\u01b0\u1eddng t\u01b0\u01a1ng th\u00edch v\u1edbi c\u00e1c thi\u1ebft b\u1ecb kh\u00e1c nhau, \u0111\u1eb7c bi\u1ec7t l\u00e0 mobile nh\u1eb1m mang \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t cho ng\u01b0\u1eddi nh\u1eadn.<\/span><\/p>\n B\u01b0\u1edbc 4: Cung c\u1ea5p n\u00fat Unsubscribe cho kh\u00e1ch h\u00e0ng<\/strong><\/p>\n \u0110\u00e2y l\u00e0 y\u00eau c\u1ea7u b\u1eaft bu\u1ed9c n\u1ebfu b\u1ea1n mu\u1ed1n th\u1ef1c hi\u1ec7n m\u1ed9t chi\u1ebfn d\u1ecbch Email Marketing hi\u1ec7u qu\u1ea3. Vi\u1ec7c cung c\u1ea5p n\u00fat Unsubscribe s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng ng\u1eebng nh\u1eadn th\u00f4ng tin n\u1ebfu h\u1ecd kh\u00f4ng c\u00f3 nhu c\u1ea7u, tr\u00e1nh vi\u1ec7c th\u01b0 c\u1ee7a b\u1ea1n b\u1ecb \u0111\u00e1nh d\u1ea5u Spam n\u1ebfu khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng c\u1ea3m th\u1ea5y kh\u00f3 ch\u1ecbu, t\u1ea1o \u1ea5n t\u01b0\u1ee3ng x\u1ea5u v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u cho kh\u00e1ch h\u00e0ng<\/span><\/p>\n B\u01b0\u1edbc 5: Th\u01b0\u1eddng xuy\u00ean theo d\u00f5i b\u00e1o c\u00e1o th\u1ed1ng k\u00ea<\/strong><\/p>\n Mu\u1ed1n bi\u1ebft m\u1ed9t chi\u1ebfn d\u1ecbch Email Marketing c\u00f3 th\u00e0nh c\u00f4ng kh\u00f4ng b\u1ea1n ph\u1ea3i n\u1eafm r\u00f5 c\u00e1c ch\u1ec9 s\u1ed1 c\u01a1 b\u1ea3n c\u1ee7a chi\u1ebfn d\u1ecbch nh\u01b0: T\u1ed5ng s\u1ed1 l\u01b0\u1ee3t m\u1edf Email l\u00e0 bao nhi\u00eau? T\u1ec9 l\u1ec7 th\u01b0 b\u1ecb t\u1eeb ch\u1ed1i ra sao? C\u00f3 bao nhi\u00eau % ng\u01b0\u1eddi nh\u1ea5n Unsubscribe? T\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 bao nhi\u00eau…<\/span><\/p>\n Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng th\u00f4ng tin c\u01a1 b\u1ea3n nh\u1ea5t v\u1ec1 Email Marketing v\u00e0 nh\u1eefng l\u1ee3i \u00edch v\u00e0 c\u00e1ch th\u1ee9c \u0111\u1ec3 th\u1ef1c hi\u1ec7n m\u1ed9t Email Marketing ho\u00e0n h\u1ea3o. \u0110\u1eebng qu\u00ean theo d\u00f5i ANTO \u0111\u1ec3 c\u1eadp nh\u1eadt th\u00eam nhi\u1ec1u th\u00f4ng tin b\u1ed5 \u00edch nh\u00e9!<\/span><\/p>\n C\u00f4ng ty TNHH c\u00f4ng ngh\u1ec7 v\u00e0 truy\u1ec1n th\u00f4ng ANTO l\u00e0 \u0111\u01a1n v\u1ecb ti\u00ean phong trong vi\u1ec7c thi\u1ebft k\u1ebf Website chu\u1ea9n Marketing. T\u1ef1 h\u00e0o s\u1ebd l\u00e0 \u0111\u1ed1i t\u00e1c uy tin h\u00e0ng \u0111\u1ea7u c\u1ea3 v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng l\u1eabn d\u1ecbch v\u1ee5.<\/span><\/p>\n<\/p>\n
Ch\u1ee9c n\u0103ng c\u1ee7a email marketing<\/b><\/h2>\n
<\/p>\n
C\u00e1c lo\u1ea1i email marketing?<\/b><\/h2>\n
Email Marketing b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb<\/b><\/h3>\n
Email Marketing x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/b><\/h3>\n
Email Marketing \u0111\u1ec3 k\u00e9o kh\u00e1ch h\u00e0ng quay tr\u1edf l\u1ea1i<\/b><\/h3>\n
Email Marketing chia s\u1ebb th\u00f4ng tin<\/b><\/h3>\n
7 l\u1ee3i \u00edch email marketing mang l\u1ea1i<\/b><\/h2>\n
1.Kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1edf r\u1ed9ng<\/b><\/h3>\n
2. \u0110\u1ea9y m\u1ea1nh doanh thu<\/b><\/h3>\n
3. C\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i<\/b><\/h3>\n
4. Chi ph\u00ed th\u1ea5p\u00a0<\/b><\/h3>\n
5.X\u00e1c \u0111\u1ecbnh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t h\u01a1n<\/b><\/h3>\n
6.T\u00edch h\u1ee3p v\u1edbi c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n kh\u00e1c \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng ph\u1ea3n h\u1ed3i<\/b><\/h3>\n
7.Chu k\u1ef3 b\u00e1n h\u00e0ng ng\u1eafn h\u01a1n<\/b><\/h3>\n
H\u01b0\u1edbng d\u1eabn c\u00e1ch l\u00e0m email marketing hi\u1ec7u qu\u1ea3<\/b><\/h2>\n
<\/p>\n
K\u1ebft lu\u1eadn<\/b><\/h2>\n